Tag: marketing plan for realtors

Content Marketing for Real Estate Agents: The 10 Commandments of Real Estate Marketing (Podcast Episode 2) People ask me all the time about effective marketing for real estate. What should they do? What should they pay for/not pay for? What’s important? What’s not important? Inspired by a LinkedIn post last week, I’ve put together my 10 Commandments of Real Estate Marketing. Enjoy! The 10 Commandments of Real Estate Marketing (and…

Create Your Mini Marketing Plan for Real Estate | Step 3: Define Your Message After you’ve defined your marketing OBJECTIVES, it’s time to determine your marketing MESSAGE. How will your marketing SOUND, LOOK, and FEEL LIKE when it’s targeted to your defined audience? How do you want your audience to react? What do you want your audience to do? …Also known as the call-to-action. How do you want to position…

Create Your Mini Marketing Plan for Real Estate | Step 1: Define Your Audience Organize your real estate marketing activities strategically with our Mini Marketing Plan. This 3-part exercise ensures that you are intentional, strategic, and consistent with your marketing. The first step is to understand WHO you want to target in your marketing. So many agents say “My target market is anyone who is looking to buy or sell a…