Tag: content marketing

SEO: What is it and Why Does it Matter?

SEO: What is it and Why Does it Matter?

Search engine optimization or SEO is all about increasing your site’s visibility in search engines. The more people who see your website and its content, the more likely you are to gain the attention of potential and existing customers. SEO is another sales lead tool to help you find serious buyers, sellers, and investors in need of your knowledge and expertise.  How does SEO work? Search engines like Google use…

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Agent Operations - Why Is Blogging Important for Real Estate Agents - Real Estate Blog - Real Estate Marketing Blog - Improve SEO for Real Estate Agents - Real Estate Marketing Tips

Why Is Blogging Important for Real Estate Agents?

I was once told that “all websites are blogs.” If you’re like me, you’re probably spluttering and thinking, “yeah, right, who is this crazy person?” But, if you break it down, blogs are the sharing of written, informative content, and isn’t that what you have on your website? From information on how you help buyers or sellers to neighborhood research, the content on your website could be considered a blog….

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Social Media Content Ideas for Real Estate Agents Real estate agent marketing

Complimentary Guide: Social Media Content Ideas for Real Estate Agents

Complimentary Guide: Social Media Content Ideas and Strategy Guide for Real Estate Agents What social media content is effective for real estate agents? We get that question a lot, and the best way to answer it is to guide you through several important questions and concepts: What do you want to accomplish? What is the “411 Rule” and how can you put it to work in your social media strategy?…

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Lead Generation for Real Estate- Our Free Report with 96 Irresistible Real Estate Lead Magnets - Agent Operations Real Estate Marketing

Lead Generation for Real Estate: Our Free Report with 96 Irresistible Real Estate Lead Magnets

Lead Generation for Real Estate: Our Free Report with 96 Irresistible Real Estate Lead Magnets 📌 What is a Real Estate Lead Magnet? A real estate lead magnet is a marketing tactic that generates leads by offering a high-value resource in exchange for a prospect’s contact information.   📌 How Should You Select a Real Estate Lead Magnet? ▶︎ What topics does your ideal client niche audience want to know…

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How to Create an Irresistible Real Estate Lead Magnet or Item of Value - Agent Operations Real Estate Marketing

Complimentary Download: 96 Irresistible Real Estate Lead Magnets

Complimentary Download: 96 Irresistible Real Estate Lead Magnets How can you make your target audience practically LEVITATE to learn more about what you offer as a real estate professional? Two words. LEAD MAGNET. (Also known as an ITEM OF VALUE.) In short, a lead magnet is a marketing tactic that generates leads by offering a high-value resource in exchange for a prospect’s contact information. It’s important to note that a lead magnet…

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Case Study of TMacRealty.com - A Real Estate Website That Leverages a Content Marketing Strategy - Agent Operations Real Estate Marketing Tips

Case Study of TMacRealty.com: A Real Estate Website That Leverages a Content Marketing Strategy

Case Study of TMacRealty.com: A Real Estate Website That Leverages a Content Marketing Strategy Your website is the core of your real estate marketing strategy. It’s a living, breathing representation of your business that, if created and managed properly, will generate subscribers and leads while you prospect, work with buyers and sellers, and close deals. But, it’s not something you can “put on a shelf.” Your website needs regular content…

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Brainstorm and Select Your Ideal Client Niche for Real Estate - Agent Operations Real Estate Marketing Content Marketing for Real Estate Value Add Marketing

Podcast Ep 5: Selecting Your Ideal Client Niche Audience for Real Estate

Podcast Ep 5: Selecting Your Ideal Client Niche Audience for Real Estate I have a confession to make… I fell off the podcast wagon. I could blame it on any number of things–because you KNOW 2020 has been pretty crazy–but I’ve gotta be honest. Life got hectic. Yep. I admit it. See? Marketing overwhelm hits those of us who do it professionally, too. So, if you haven’t had a chance…

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custom real estate website design

Real Estate Website Design Project: 3 Creeks Real Estate in Austin, TX

Real Estate Website Design Project: 3 Creeks Real Estate in Austin, TX It was awesome to assist Josh Cook, broker/owner of 3 Creeks Real Estate in Austin, TX, with his brokerage’s new website design. Following a content marketing strategy that is designed to build a subscriber database and procure leads via high-value, hyper-local real estate content. Click Here to See the Live Website Our mission was to create a website…

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Your Digital Real Estate Marketing Questions Answered - Do It and Be Glad You Did Podcast

All Your Burning Questions Answered: Digital Real Estate Marketing Tips and Secrets

All Your Burning Questions Answered: Digital Real Estate Marketing Tips and Secrets In this digital marketing Q&A with Shauna Ganes on her “Do It and Be Glad You Did” podcast, our CEO and Director of Marketing Lora Tucker Kaasch, shares valuable real estate marketing insight on: Real Estate Agent Websites Branding and Design for REALTOR® Strategic Marketing for Real Estate Owned Media Earned Media Paid Media Blogging Effectively Using Stock…

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Digital Real Estate Marketing Q&A with Lora Tucker Kaasch and Shauna Ganes Do It and Be Glad You Did Podcast Agent Operations

Digital Real Estate Marketing Q&A: Shauna Ganes of the Do It and Be Glad You Did Podcast Interviews Agent Operations CEO, Lora Tucker Kaasch

Digital Real Estate Marketing Q&A: Shauna Ganes of the Do It and Be Glad You Did Podcast Interviews Agent Operations CEO, Lora Tucker Kaasch In this interview with Shauna Ganes on her “Do It and Be Glad You Did” podcast (Episode 59), Agent Operations CEO and Director of Marketing, Lora Tucker Kaasch, shares valuable marketing insight for REALTORS®, Team Leaders, Brokers, and Real Estate Brokerages. BONUS: Click here to nab…

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