Agent Operations Blog

Quick Tip: How to Stay Inspired in Real Estate and Business The podcast I talk about in this video has fundamentally changed how I work with our amazing Team and how I coach others, and it can be used for inspiration in all walks of life. I am a Christian, and it has a foundational faith component to it. I’m also a huge college football fan, and it shares things…

New Real Estate Agent Marketing: 5 Things You’ve Got to Do to Get Started in Real Estate If you’re new to real estate, these 5 foundational marketing tips will help you prioritize your marketing dollars and be strategic so that you can gain traction with marketing consistency. You might also like: Get Clear About Your Marketing Message Your 2019 Social Media Strategy Have questions? Our Team is here to help:

acumenbyAO: Get Clear About Your Marketing Message It’s crucial to get crystal clear about your marketing and about your marketing message. Ask yourself these three questions to make sure your real estate marketing is on point: Do your customers actually KNOW what you’re selling? hint: it’s not only real estate… Do your customers know what problems you solve for them? hint: you are the guide. Do your customers understand how…

Laser-Target Your Real Estate Social Media Hashtags Like An SEO Expert Used by SEO experts to discover keywords, Google Trends is also an innovative way for real estate professionals to select and analyze effective and creative hashtags for your real estate social media content. Why are hashtags important? Hashtags expand your content’s audience. Essentially, hashtags are “keywords” for social media, and when more of your content is seen, you have…

Super-Charge Your Instagram for Real Estate Profile Why Instagram for Real Estate? Besides being a great way to show off your services and personality, Instagram is also well-known as a discovery engine for brands and brand awareness. But, wait–there’s more! It can also drive leads and sales. Let’s take a look:* WOW! But, that’s not all: Wait, there’s more: So all this about Instagram sounds great… but what now? Turn your Instagram for real estate profile…

Relationships are the Difference Maker Beat your competitors by being compassionate to those you serve. Nothing can replace person-to-person relationships. Build relationships and consistently care about the well-being of your customers, and others will be inspired to work with you. Have a real estate marketing question? Reach out to our Team anytime:

REALTOR® Testimonials with a Purpose Testimonials should show what the buyer or seller client was struggling with and what their life looks like now after overcoming difficulty. You, as the agent, were their guide, helping them to navigate rough waters to ultimate success. Make sure to request and collect testimonials intentionally, with the purpose of demonstrating how you help your customers. When your clients are the heroes of their stories,…

10 Tips For Shooting Better Smartphone Videos Professional videos are a great technique for marketing yourself as a REALTOR®! But, they’re expensive. To cut down on the expenses, many real estate professionals choose to record video using their smartphone. This is a great way to go, and smartphone cameras are getting better every day. However, it isn’t just as easy as swiping left and pushing record. If you want to…

We talk a lot about our Work Family here at Agent Operations. They make us who we are, and not a day goes by where we’re not reminded of the incredible, inspiring impact each one of our Team members makes in this world. Today, we’re talking about 🌟 Sydney Johnson 🌟 (one of our amazing Content Marketing Coordinators). Sydney is always working to make the world a better place, and…

Ali Lucas Named Director of Transaction Management for Agent Operations Bringing 15 years of marketing, management, and entrepreneurial experience to the position, Ali Lucas has been promoted to Director of Transaction Management for Agent Operations, effective immediately. Ali’s steadfast commitment to the highest quality of service, passion for helping others, and visionary leadership will help shape and elevate an acclaimed Transaction Management department of the future within Agent Operations. Her…