Agent Operations Blog

Market Like a Pro: 2 Steps to Position Yourself as THE Perfect Solution You want your real estate marketing to work and generate leads. That’s pretty standard, right? What most real estate professionals don’t realize is how important it is to know yourself in order to communicate your value. But, where to start? It’s easy. Start with the answers to the 2 simple questions I outline in this video. And…

The Most-Missed Must-Have on Your Real Estate Marketing It’s one of the most important components of any marketing campaign, and it’s also the most-missed. Learn more about the Call-to-Action (CTA) in this Quick Tip video, and get specific CTA recommendations for your real estate marketing.  Want a turnkey experience with your real estate marketing? Let our experienced Marketing Team take YOUR marketing to the next level so that you…

Vision Boards: Putting Your Goals Into Focus Many of you have probably heard of a vision statement, but for those looking for a refresher, it’s a person, company, or organization’s objectives intended to guide its internal decision-making. Simply put, it’s the goals that keep you going forward, even on the days that you find yourself wanting to pull the covers over your head and sleep the day away. Your vision…

Quick Tip: What Most Real Estate Website Companies Don’t Want You to Know We’ve got your back. What most real estate website companies won’t tell you is how important your CONTENT is. Settling for templated or copied content, using poor strategic design, or simply ignoring your content altogether has BIG consequences on how your website performs…and how effective it is at generating leads for you. Turn your site into a lead…

We’re excited to welcome new Team member, Virginia Marsters! Virginia is an experienced, licensed Transaction Coordinator. Dubbed a “best friend in real estate,” positive energy and personal relationships feed Virginia Marster’s passion for helping others. An experienced Transaction Coordinator, Virginia brings years of valuable industry and marketing experience to every transaction, including a sharp eye for detail, close personal attention, and professionalism that you can count on. In her free time, she loves watching…

Quick Tip: How to Stay Inspired in Real Estate and Business The podcast I talk about in this video has fundamentally changed how I work with our amazing Team and how I coach others, and it can be used for inspiration in all walks of life. I am a Christian, and it has a foundational faith component to it. I’m also a huge college football fan, and it shares things…

New Real Estate Agent Marketing: 5 Things You’ve Got to Do to Get Started in Real Estate If you’re new to real estate, these 5 foundational marketing tips will help you prioritize your marketing dollars and be strategic so that you can gain traction with marketing consistency. You might also like: Get Clear About Your Marketing Message Your 2019 Social Media Strategy Have questions? Our Team is here to help:

acumenbyAO: Get Clear About Your Marketing Message It’s crucial to get crystal clear about your marketing and about your marketing message. Ask yourself these three questions to make sure your real estate marketing is on point: Do your customers actually KNOW what you’re selling? hint: it’s not only real estate… Do your customers know what problems you solve for them? hint: you are the guide. Do your customers understand how…

Laser-Target Your Real Estate Social Media Hashtags Like An SEO Expert Used by SEO experts to discover keywords, Google Trends is also an innovative way for real estate professionals to select and analyze effective and creative hashtags for your real estate social media content. Why are hashtags important? Hashtags expand your content’s audience. Essentially, hashtags are “keywords” for social media, and when more of your content is seen, you have…

Super-Charge Your Instagram for Real Estate Profile Why Instagram for Real Estate? Besides being a great way to show off your services and personality, Instagram is also well-known as a discovery engine for brands and brand awareness. But, wait–there’s more! It can also drive leads and sales. Let’s take a look:* WOW! But, that’s not all: Wait, there’s more: So all this about Instagram sounds great… but what now? Turn your Instagram for real estate profile…