Agent Operations Blog

Client or not, we want to add value to your experience at every touch point.
5-star Pre-filled Google Review on Laptop

How to Get Google Reviews with Pre-filled 5 Stars

How to Get Google Reviews with Pre-filled 5 Stars It’s no secret… Reviews serve as a type of “social proof” and inspire trust and rapport. In fact, studies show that more than 90% of consumers research online before reaching out to a business. Many real estate professionals choose to compile reviews on Zillow®, Trulia® or REALTOR.com, and that’s fine. Here at Agent Operations, we’re fans of “owning” your own reviews…

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Contract-to-Close for real estate agents Texas Agent Operations

Announcing Contract-to-Close Transaction Management Services

We are excited to announce a brand new department over here at Agent Operations: Contract-to-Close, our transaction management arm! This has been a labor of love and a long-time coming, and our team is thrilled to share this expanded service with our Texas clients and future clients! Over several months of careful analysis, we’ve developed a comprehensive, paperless and proprietary workflow in order to ensure the highest quality transaction management…

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agent operations is hiring

Agent Operations® is Hiring: Marketing Coordinator Assistant

Agent Operations® is seeking an enthusiastic individual with a passion for marketing, light design, and social media to join our content creation team! Candidates must be self-starters, have a knack for communication, and enjoy working independently. They must also have a love for working with people and clients in a fast-paced environment. Experience in the real estate industry is a plus but not required. Technical writing or blogging skills are…

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agent operations sign and lockbox installation real estate logistics

10 Tips For Shooting Better Smartphone Videos

Videos are a great technique for marketing your real estate company! But, they’re expensive. To cut down on the expenses, many choose to record the video on their smartphone. This isn’t a bad idea; smartphone cameras are getting better every day. However, it isn’t just as easy as swiping left and pushing record. If you want to create professional smartphone videos, there are several tips you should know! Take a…

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folio chrome extension transaction management

Folio: A Chrome Extension that Helps Realtors® with Transaction Management

When Agent Operations comes across great tools to make the jobs of our clients and friends easier, we always like to share them with you! We’ve heard amazing things about Folio, a Chrome extension that helps Realtors® organize and manage their transactions right from Gmail. When you connect it to your email inbox, Folio analyzes your inbox for keywords and phrases that identify an email thread that’s related to a…

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Why You Shouldn't Trust Online Price Estimates - From TREC

Infograhic: Why You Shouldn’t Trust Online Home Price Estimates

Realtors®, clients, and friends: if you hear the dreaded conversation-starter, “But my Zestimate© said…” [Eye roll.] << Sorry, I had to… After selling real estate for 11 years in two states, just the word Zestimate® kinda makes me crazy. Opinions aside, we did find a great graphic that addresses the accuracy (or lack thereof) of price estimates in their own words. Maybe something handy to share with clients? 🙂 Courtesy…

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Realtor® Video

9 Realtor® Video Ideas

Video marketing is one of the most time-consuming marketing techniques, but also one of the most effective. Videos give Realtors® the ability to do so much more than other marketing forms. They allow you to show your client what you can do for them. Showing is so much more powerful than just telling. Creating a Realtor® video allows leads and potential clients to see what you can do, and see…

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finding great content for your facebook page

Realtors: Finding Great Content for Your Facebook Page

It’s the dreaded cursor on a blank screen… Blink. Blink. Blink. We get lots of questions about content and content marketing as it pertains to Realtor® and real estate marketing (and we love those questions, by the way). “What should I post on my real estate business page?” “How do I find articles and interesting things to share?” “Should I only post about real estate?” Over the next few weeks,…

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Facebook Pages Layout Changes for Desktop Agent Operations

5 Action Items with Facebook’s Business Pages Layout Changes

AGENTS: Does your Facebook Business Page layout look different on your laptop? It should: the new Facebook Page layout has arrived! Take a look at these important action items to maximize your new business page’s look and audience functionality: COVER IMAGE: Keep it fresh. Is it time for a redesign? You no longer have to take into account the profile picture or other content overlay when designing your cover image…

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effective ways to connect with your sphere of influence agent operations

Effective Ways to Connect with Your Sphere of Influence

There are many effective ways to connect with your sphere of influence, but you must have a plan. Today we’re sharing the Agent Operations’ 3-Point SOI Communication Plan: Send something every month to your sphere of influence. It can be an email newsletter, a hand-written card, a print newsletter, holiday cards, or whatever you enjoy sending. Just make sure it goes out each month like clockwork. Call everyone in your SOI at…

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