Jake Kaasch, CFO | Director of Logistics
Founder and President of Agent Operations, Jake Kaasch heads the company’s Logistical and Finance Departments. His tenacity, strong organizational skills, and commitment to the highest level of customer service are the hallmarks of his business and brand. Jake is passionate about helping others and lives by the motto “Work Hard, Play Hard.” At home, classic cars and Texas football are some of his favorite things — Hook ‘Em!
Lora Tucker Kaasch, CEO | Director of Marketing
A marketing geek at heart, Lora Tucker Kaasch‘s passion is to help others tell their stories. With 11+ years of real estate sales experience in two states, she and her team “live and breathe” real estate marketing. Lora’s innovative, consultative approach includes learning about the business style of every client. This holistic approach to marketing strategy empowers clients to make product selections that truly fit their business. Roll Tide!
Ashley Wilde, Assistant Marketing Manager
Always looking for the best way to serve clients, Ashley Wilde‘s can-do, assuring, and organized style is refreshing and endearing. Ashley specializes in writing, design, publicity campaigns and event coordination, and her thoughtful yet efficient approach translates into amazing marketing campaigns for our clients. Ashley is part of the heart and soul of the Marketing Department in her role as Assistant Marketing Manager. Go Red Raiders!
Abby MacCord, Content + Operations Strategist
A dreamer and a doer, Abby MacCord designs effective marketing collateral and content strategies to maximize return on investment for clients. With extensive experience in the real estate industry, operations management, and branding/design, Abby’s seasoned marketing expertise makes clients swoon! As part of both the Marketing and Transaction Management teams, Abby is committed to high-quality service, and she works to continually improve the client experience for the Agent Operations Client Family. Go Green! Go White! Go Michigan State!
Sue Tomlinson, Graphic Designer + Social Media Coordinator
Sue Tomlinson has a passion and a gift for graphic design, and she loves helping others build their business with high quality social media marketing. Since 2001, she has specialized in brand marketing, seamlessly executing projects for commercial real estate firms, private residence clubs, golf courses, and small businesses nationwide. A West Coast gal, Sue makes her home in the Reno-Tahoe area and enjoys hiking, golfing, skiing, Chicago Cubs baseball, and European club soccer. Go Bayern Munich!
Rebecca Gravley, Transaction Coordinator
With a heart for helping others, Rebecca Gravley keeps our clients organized and our Director of Marketing on task. Calm and reassuring, she works seamlessly with multiple stakeholders, successfully guiding listings to market and transactions to completion in her role as Transaction Coordinator. Originally from San Angelo, Rebecca and her husband moved to the Austin area in 2010 and welcomed their son, Wyatt, in late spring 2017. A grad of Texas State, she also cheers for her husband’s alma mater, Texas Tech (Guns Up!), along with the Dallas Cowboys.
Ali Lucas, Content Marketing + Transaction Coordinator
Bringing 15 years of marketing and management experience to Agent Operations, Ali Lucas is a well-rounded, servant-leader with an eye for details and a heart for authentic communication. Ali’s understanding of residential and commercial real estate drive her ability to serve on both our Transaction Management and Marketing teams. Ali is a native Austinite who loves spicy tacos & sourdough bread, Texas Aggie football, dancing, reading non-fiction, sunrise and sunset, photography, the sound of the ocean, and my 2 crazy kiddos + 16-year-old rescue pit bull.
Lyn Friberg, Transaction Coordinator
With a penchant for details and a strong drive to help others, Lyn Friberg began her career in real estate in 2011 as an Executive Assistant and quickly grew into a transaction management role for a high-volume brokerage. Her wisdom, patience, and ability to organize effectively opened doors for her to build TC guidelines and workflows that are now used by assistants, new TCs, and licensed real estate agents. Lyn is also a Certified Yoga Instructor, musician (guitar and singer), and animal lover (2 cats and a puppy). Go Minnesota Wild hockey!